In 2014, The Food Stall opened their first organic convenience store at Odense Railway Station. For two years, they have spoiled their customers with delicious organic sandwiches and freshly squeezed juices. In 2016, after two years of success in Odense, they decided to open their second store at Vejle Railway Station.
For their new store, The Food Stall wanted a more thorough and consistent design. We helped developed a design strategy for this and future stores. Based on this strategy and inspiration for the store in Odense, we created a space that exudes quality, coziness and ecology.
Info: Created in collaboration with Christel Maria Jantzen
Disciplines: Art Direction, concept development, graphic design, spatial design, branding, strategy, visual identity, project management
Photos: Simon Meyer